Build a link-in-bio page with Smart Links
Create a branded mobile page for your social profiles, add buttons and media, publish it, and see which links people click.
Smart Links gives you one branded page to put in your social profile bio. Visitors see your buttons, links, and media, and you see how many people viewed the page and clicked each button. This guide is for anyone who manages a business's social profiles.
Before you begin
- Access: you need edit access to create or change pages. View-only users see Viewer access is read-only.
- Content: your logo or avatar image link, a short bio, and the links you want to share, such as your booking page, shop, or latest offer.
- Cost: Smart Links pages don't use credits.
Rollout
Smart Links is part of Social Media, which is being released gradually. If you can't see Smart Links under Social Media, it isn't available in your workspace yet.
Where to find it
Open Social Media → Smart Links. The page is titled SmartLinks and lists Your pages.
Create your first page
- Select New SmartLink (or Create your first SmartLink if you have none).
- In Create a SmartLink, enter a Page name, for example "Bloom Café".
- Check the Page address. It is filled in from the name and shown under the field, for example
spacebrain.ai/social/bloom-cafe. Use lowercase letters, numbers, and dashes, at least three characters. - Select Create page.
What you should see: SmartLink created. Add your first button. The page opens as a Draft.
Fill in your profile
Under Profile (this appears at the top of your public page):
- Internal name – only your team sees this.
- Page address – the end of your web address.
- Headline – your business name or tagline.
- Avatar URL – a public link to your logo or photo.
- Bio – one or two lines about why visitors should click.
Add content blocks
Under Content, add blocks in the order you want visitors to see them. Select a block type to add it:
| Block | Use it for |
|---|---|
| Button | Your main calls to action, such as "Book a table". |
| Social link | Links to your other profiles. |
| Heading | A section title, such as "This week". |
| Text | A short note. |
| Image / Video | Media from a public link. |
| Divider | A line between sections. |
For each block:
- Enter the Label (or Copy for text blocks).
- Enter the Destination URL for links, or the Public media URL for images and videos.
- Use Move block up and Move block down to reorder, or Remove block to delete.
- Switch a block between Visible and Hidden to show or hide it without deleting it.
A page can have up to 100 blocks.
Style and preview
- Under Theme, choose Midnight, Porcelain, Lavender, or Moss.
- Under Search preview, set an SEO title and SEO description for search engines and link previews.
- Check the Live preview on the right. It shows the Mobile view most visitors will see.
Select Save as you go. You'll see SmartLink saved.
Publish and share
- Select Publish. You'll see SmartLink is live. The page shows Live.
- Select Open to view the public page in a new tab and test every button on your phone.
- Copy the address and paste it into your Instagram, TikTok, LinkedIn, or other profile bio.
To take the page offline, select Unpublish. To remove it from your list, select Archive SmartLink.
See what's working
The top of each page shows results for the last 30 days:
- Views – how many times the page was opened.
- Visitors – how many different people opened it.
- Clicks – how many times buttons and links were clicked.
- Click rate – clicks as a percentage of views.
Worked example: a seasonal offer
Bloom Café creates a Smart Link with three buttons: "Book a table", "See the autumn menu", and "Order online". They put the booking button first because it matters most. After two weeks, Click rate is steady, but most clicks go to the menu. They move "See the autumn menu" to the top, hide the "Order online" button while delivery is paused, and save. No new link is needed in their bio.
If something goes wrong
| What you see | What to do |
|---|---|
| Create page is greyed out | The Page address needs at least three characters. |
| The address is already taken | Choose a different Page address. |
| A button doesn't open the right page | Edit its Destination URL, include https://, Save, and test again. |
| An image doesn't show | The Public media URL must be a public link that opens without signing in. |
| Changes don't appear on the live page | Select Save, then refresh the public page. |
| Visitors see an error page | The page may be unpublished. Select Publish again. |
FAQ
Can I have more than one page?
Yes. Create a page per brand, campaign, or location. Each has its own address and results.
Does unpublishing delete my page?
No. It takes the page offline but keeps your content. Select Publish to bring it back.
Is this the same as Client Connections links?
No. Client Connections links are private access requests for agencies. Smart Links are public pages for your followers.
Next step
Link your Smart Link from new posts in Publisher, and track overall results in Analytics.
Next step
Keep moving
Open the relevant Spacebrain screen or contact support if you need help.
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